Yes. Bookmarking tells it what types of creatives resonate with you; rejecting tells it what to avoid. This iterative loop improves the relevance and quality of creatives it generates in subsequent weekly drops.

The Review tab surfaces the current week's batch. You can revisit earlier drops using the "Show previously generated creatives" option, and the Bookmarked and Needs Improvement tabs keep your saved history.

Yes. The agent analyses your creative data, which requires your ad network connections to be set up. Ad network settings can be found under Settings → Ad Networks.
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It's Segwise's AI-powered tool that automatically analyzes your existing creative performance data and generates new ad creatives for you to test. It generates video storyboards weekly that you can use to create full videos by clicking Generate. The resulting videos are complete, finished files that you can download in different ratios, ready to launch.

Bookmarking saves a creative to your Bookmarked tab and tells the agent you liked that concept. It will generate more ideas in a similar direction.

Rejecting removes the creative from your Review queue and tells the agent that direction didn't work. It will avoid similar concepts in the future.

Static image creatives can be downloaded in the available aspect ratios — look for the download option on each creative card. Videos can be downloaded in different ratios, ready to launch across your ad networks.